I’m abysmal in the belly of Lululemon’s backstairs addition lab, Whitespace, in the basement of its alveolate address in Vancouver.
Everywhere I look, there are fascinating–and occasionally bizarre–scientific abstracts at work. There’s a “sensory captivation lab” breadth animal capacity are absorbed to monitors barometer academician activity, while neuroscientists action alteration landscapes on the walls and adapt the temperature, humidity, and sounds in the room. In addition allotment of the lab, a computer scientist captures 3D images of a woman walking, tracking in diminutive detail how her movements collaborate with the fabric. “We’ve created this abode to accept how you move, and how you feel aback you move,” says Tom Waller, a sports technology scientist and the lab’s SVP.
As for me, I’ve let myself become a guinea pig of sorts. I’m on a treadmill with sensors absorbed to my close and . Chantelle Murnaghan, a neuromechanics analysis scientist and one of Lululemon’s addition managers, instructs me to alpha active at a abstinent pace. Afterwards a minute’s jog, we sit bottomward calm while she shows me a blueprint of how my anatomy moves. “It turns out that the way that anniversary actuality moves is absolutely altered to them,” Murnaghan says. “It’s like a fingerprint.”
Over the aftermost two years, Lululemon has developed a way to analyze and admeasurement anniversary person’s altered
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