Michael, aforetime a able photographer, photographed anniversary flower, sourced from the Chelsea Annual Market, adjoin a white accomplishments in Putnam & Putnam’s West 28th Street office. Although the book could accept independent bags of varieties of flowers—“we could accept aloof done a book on 400 tulips,” said Darroch with a laugh—the duo curated the alternative to focus on flowers that are accepted and contemporary in the moment. “These are the flowers we are application in our work,” he noted. They see the book as a broadly attainable apparatus for flower, fashion, and autogenous designers, as able-bodied as brides and floral enthusiasts.
Darroch and Michael Putnam aboriginal came up with the abstraction for Annual Color Guide back they were aperture Putnam & Putnam in 2014. The brace met in 2008 at a Trader Joe’s in Los Angeles, and fell in love. Together, they confused to New York so that Darroch could accompany a career in appearance photography, and Michael could appear an autogenous architecture affairs at the Appearance Institute of Technology.
While interning at an autogenous architecture firm, Michael apparent that he acquainted trapped abaft a board and adopted to assignment with his hands. On the weekends, as a array of release, he would buy flowers at the farmer’s bazaar and align them. Darroch was afflicted by his partner’s talent, and acquaint photographs of
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